Sacramento Kings, Jimboy’s Tacos Score Big Deal With Indian Company
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SACRAMENTO (CBS13) — A brand-new business deal could help the Sacramento Kings score points halfway around the world in India.
Jimboy’s Tacos is joining with the team and an Indian company called Krrish, opening up hundreds more restaurants in India.
Krrish is an Indian real estate company that will be building the restaurants and advertising on Kings games broadcast in India.
It’s all part of Kings owner Vivek Ranadive’s vision of NBA 3.0—making the league a global brand.