By Sean Bennett

SACRAMENTO (CBS13) – It’s a new era for the Sacramento Kings and preparations are underway at Cesar Chavez Park for a major celebration of the purple reign.

“I have purple in my blood,” said Tanya Chakrabarty, special events manager for the Kings.

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The final pieces to the “Long Live The Kings Rally” are being placed.

“This is a huge, huge, massive undertaking to entertain and create a wonderful fun event for the entire city of Sacramento,” said Chakrabarty.

Crews have already set up scaffolding equipped with lights, built a stage and constructed a VIP section of tents that include flat screen TVs and couches.

“We just found out on Tuesday; I found out Tuesday afternoon that this was going,” said Donald Vasquez, owner of Made in the Shade Tent Rentals.

Since the phone call, Vasquez had crews working as late as 10 p.m. Wednesday to get ready for the rally.

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“We’re bringing in all the lounge furniture, plus they had us set up the tents yesterday and they’re coming back today to put doors on the bigger tents,” said Vasquez.

Kings officials say they are ready for a king-sized party that includes former players Chris Webber and Bobby Jackson, as well as current stars Tyreke Evans and Isaiah Thomas.

Thousands of fans are expected to converge at Cesar Chavez Park, and they know it’s more than just keeping the Kings.

“It means jobs for people; it means it’s lifted the spirit of Sacramento, and we need that with everything going on in the world,” said Kings fan Linda Snow.

Watch the entire Kings rally live stream starting at 5 p.m. here.

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We’ve hand-picked several twitter accounts for a social media angle on the rally. See the tweets below.