Sacramento Pet Hotel Takes $1 Million Plunge As People Spend More On Animals

SACRAMENTO (CBS13) — One of Sacramento's well-known hotels underwent a major new $1 million addition, complete with a pool with sparkling blue waters, a beach-style entry, and a peaceful setting to get away from it all.

But it's not for humans.

Lisa Chafee, owner of Animal Den in Sacramento has poured her blood, sweat and tears into the place, opening a second facility next door to the first, with indoor dog rooms, outdoor dog runs for big and small dogs, and the massive outdoor pool.

"It was about a two-year journey—18 months to acquire city permits, a very patient process," she said.

It's quickly becoming one of the most popular places for people in the Sacramento region to drop off their pets for a stay. She offers everything from boarding to grooming or a day of doggie day care with fun at the pool.

With that investment, she says business is booming.

"People travel with their pets, they include them in their family photos, they buy Christmas gifts for their pets, so it's crazy what people will do for their pets these days. They spare no expense," she said.

In 2014, Americans spent $58 billion on their 397 million pets—or $22 billion on food, $15 billion on food care, $14 billion on supplies and $5 billion on services such as grooming and boarding.

Debbie Seevers shells out for her standard poodle Stewie, who is a regular at the Animal Den.

"I'd pay for childcare for my children and you know of course, I'd pay for it for my dog," he said.

He one of many dogs whose owners are spending money on special services such as facials, massages, haircuts and dye jobs.

But Americans aren't just spending money on pampering their pets—many say it's the peace of mind that they are really striving for.