By CBS13 Staff

SOUTH LAKE TAHOE (CBS13) — A 75-year-old driver died after crashing into a power pole in the South Lake Tahoe area, authorities said Friday afternoon.

According to South Lake Tahoe area California Highway Patrol, the crash happened just before 1:30 p.m. in the area of Black Bart Avenue just north of Ormsby Drive, which is near the mid-point of Pioneer Trail.

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The driver was identified as Joseph B Hansen, of South Lake Tahoe. Hansen was taken to Barton Memorial Hospital where he was pronounced dead at 2:17 p.m.

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Investigators said Hansen was driving northbound on Black Bart Avenue and veered off the road for an unknown reason. He collided with a power pole on the east edge of the roadway and was unresponsive when first responders found him

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CHP said there was major damage done to the power pole and Liberty Utility was performing repairs.