Watch CBS News

KitchenAid Apologizing After Tweeting Joke About President's Dead Grandmother

St. Joseph, Mich. (CBS13) - Twitter users received a sour tweet Wednesday night after KitchenAid posted a crude remark poking fun at President Barack Obama's late grandmother.

It was a joke in bad taste on the company's Twitter account, @KitchenAidUSA. The appliance manufacturer tweeted, "Obamas gma even knew it was going 2 b bad! She died 3 days b4 he became president."

During the debate, Obama made reference to his grandmother.

"You know, my grandmother -- some of you know -- helped to raise me. My grandparents did. My grandfather died a while back. My grandmother died three days before I was elected president," Obama said as part of a comment on his stance on Social Security.

The tweet was quickly removed and followed by a series of apologetic tweets from the company's head of brand, Cynthia Soledad.

"Deepest apologies for an irresponsible tweet that is in no way a representation of the brand's opinion. #nbcpolitics"

"Hello, everyone. My name is Cynthia Soledad, and I am the head of the KitchenAid brand."

"I would like to personally apologize to President @BarackObama, his family and everyone on Twitter for the offensive tweet sent earlier."

"That said, I take full responsibility for my team. Thank you for hearing me out. It was carelessly sent in error by a member of our Twitter team who, needless to say, won't be tweeting for us anymore."

View CBS News In
CBS News App Open
Chrome Safari Continue
Be the first to know
Get browser notifications for breaking news, live events, and exclusive reporting.